Start-Up

August 18, 2025
Posted in Start-Up
August 18, 2025 Ashish Verma

Start-Up

Smart Marketing Support for Start-ups That Scale

Launching a startup is intense. You’re building a product, hiring talent, refining the pitch—and somewhere in between, you’re expected to manage branding, marketing, and digital performance.

At EtherUX, we work with founders like you to take marketing off your plate—so you can focus on what matters: your core business.

Website Development

Fast, mobile-first websites built to convert and scale with your business.

Brand Identity & Logo Design

From name to logo to tone—we shape a visual identity that’s ready to pitch and grow.

Social Media Marketing

Build awareness and trust with content-driven presence on Instagram, LinkedIn, and more.

SEO & Google Visibility

Optimize your site and content to rank for what your audience is actually searching for.

Paid Ads & Performance Marketing

Launch high-ROI campaigns across Google, Meta, and more—with clear tracking and goals.

Pitch Deck & Investor Material

Design and write crisp decks and one-pagers to help you raise capital and win trust.

How We Work.

We’re involved, yet invisible. EtherUX embeds itself into your vision without interrupting your flow.

  • You won’t need to brief us daily. We invest time upfront to understand your product, business model, and target audience thoroughly.
  • Once aligned, we operate in sync with your roadmap—delivering drafts, designs, and ideas that need nothing more than your thumbs-up.
  • Consider us your plug-and-play growth partner. From product launch to Series A, we’re a team you don’t need to micromanage.

“It felt like having a CMO I didn’t have to manage.” – Early-stage founder, SaaS client

Service Packs.

Whether you’re bootstrapping or backed, there’s a pack for your growth stage :

Starter Pack

USD750 per month
  • 1-page website
  • Logo design
  • Social profile setup
  • Pitch deck template

Advanced Pack

USD2,475 per month
  • Standard Pack features and more
  • Website with landing page funnels
  • Google & Meta Ads + Analytics
  • Content strategy & blogs
  • Ongoing performance reporting
  • Event & webinar support
HOSPITALITY BASED STARTUP

EtherUX (India-2023)

Case Study : Building a Scalable Hostel Franchise

Client : A boutique hostel brand in India, now operating across multiple cities

When this hostel business started with a single property, they had ambition—but needed direction. EtherUX partnered with them as their complete growth and marketing engine. Today, they’re an emerging hospitality brand with five operational properties and more in the pipeline.

What We Delivered

We weren’t just a service provider—we built their entire growth roadmap, including :

Step-1

Market Research & Brand Positioning

Deep-dive into India’s backpacker, solo travel, and digital nomad segments to identify white spaces. Based on the insights, we positioned the brand as a modern, inclusive, experience-driven hostel for global travellers.

Step-2

Key Messaging & Voice

Defined the tone, tagline, and messaging pillars for marketing campaigns, partnerships, and brand storytelling.

Step-3

Visual Identity & Collateral

Created all graphic elements including ad creatives, digital flyers, in-hostel signage, and social templates to ensure consistent branding.

Step-4

Website & Booking Infrastructure

Developed a clean, mobile-optimized website with full booking engine integration, city-specific landing pages, and SEO setup.

Step-5

Social Media & Content Strategy

Produced content that resonated with travelers—reels, short travel stories, influencer takeovers, and hostel showcases.

Step-6

Ad Campaigns & Performance Marketing

Launched Google and Meta ad campaigns with targeted offers and tracking-enabled funnels.

Step-7

Performance Matrix

Designed a measurement framework to evaluate cost-per-lead, booking conversions, channel ROI, and repeat engagement.

Business Impact

  • Expanded from 1 to 5 hostels in 1 years
  • 8x return on digital ad spend during seasonal campaigns
  • 60%+ leads were MQLs from performance channels
  • Direct bookings increased by 3x through website

EtherUX didn’t just do our marketing—
They helped build our business strategy.
We wouldn’t be where we are without them.”
– Shubha Verma Director, ITH

Launching a Start-up?

Reach out for a free 30-minute consultation. EtherUX isn’t just another agency.
We’re your co-pilot in growth, helping early-stage brands punch above their weight.

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